Pengembangan Ekonomi Kreatif Desa (Studi Atas Pengembangan Ekowisata Cengklik, Blora)

Muhammad Mustaqim

Abstract


The creative economy is a new feature of the information
technology era. Ecotourism is one of the developments of the
tourism sector that emphasizes conservation and the environment.
“Cengklik” Mountain Ecotourism, in this case, is an effort
to develop the village’s creative economy, which is driven by
millennial generation youth. With a descriptive qualitative
approach, several strategies for the development of “Cengklik”
Mountain ecotourism were obtained, namely by innovating and
developing creativity that was able to attract visitors, make
massive promotions, add attractive spots, socialization and
development, reforestation, cooperation with other parties, and
procurement of sanitation facilities and pointing maps.

Keywords


creative economy, ecotourism, economic development

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DOI: http://dx.doi.org/10.15575/jp.v2i2.32

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